zenfit - wellness mobile app
zenfit - wellness mobile app
Research
Research
UX design
UX design
prototyping
prototyping
zenfit
zenfit
The Zenfit app is designed to provide a personalized and holistic approach to fitness, nutrition, and wellness. It focuses on simplifying users' health journeys by offering customizable workout plans, healthy recipes, and educational content on lifestyle improvement. The app allows users to set and track their goals, whether it's weight management, increasing physical activity, or improving overall wellness.
The Zenfit app is designed to provide a personalized and holistic approach to fitness, nutrition, and wellness. It focuses on simplifying users' health journeys by offering customizable workout plans, healthy recipes, and educational content on lifestyle improvement. The app allows users to set and track their goals, whether it's weight management, increasing physical activity, or improving overall wellness.
problem statement
problem statement
Users need a convenient way to access customizable fitness and wellness guidance.
Users need a convenient way to access customizable fitness and wellness guidance.
The primary challenge users face is difficulty in maintaining consistency in their fitness and health journeys, often due to complex, overwhelming app interfaces, lack of personalized plans, and limited guidance. Users struggle to stay motivated because of insufficient educational content, which makes it hard to track progress effectively and get clear health tips.
The primary challenge users face is difficulty in maintaining consistency in their fitness and health journeys, often due to complex, overwhelming app interfaces, lack of personalized plans, and limited guidance. Users struggle to stay motivated because of insufficient educational content, which makes it hard to track progress effectively and get clear health tips.
solution
solution
Zenfit offers flexible workout, nutrition, and learning resources tailored for a healthier lifestyle.
Zenfit offers flexible workout, nutrition, and learning resources tailored for a healthier lifestyle.
The solution is to offer a simple, customizable platform that prioritizes intuitive navigation and personalized plans for both fitness and nutrition. By integrating educational resources, bite-sized information, and community support, users can stay informed, connected, and engaged, ultimately helping them lead a more healthy and active lifestyle with ease and confidence.
The solution is to offer a simple, customizable platform that prioritizes intuitive navigation and personalized plans for both fitness and nutrition. By integrating educational resources, bite-sized information, and community support, users can stay informed, connected, and engaged, ultimately helping them lead a more healthy and active lifestyle with ease and confidence.
Personalized Workouts and Plans
Personalized Workouts and Plans
Zenfit offers customizable workouts to suit various fitness levels, allowing users to tailor routines to their specific goals.
Zenfit offers customizable workouts to suit various fitness levels, allowing users to tailor routines to their specific goals.
Flexible Nutrition Plans and Recipes
Flexible Nutrition Plans and Recipes
The app provides meal plans with diverse recipes, all customizable to meet individual dietary needs and preferences.
Learning Hub for Health and Wellness
Learning Hub for Health and Wellness
With articles on physical, mental, and dietary wellness, Zenfit educates users on essential health topics, supporting their wellness journey.
With articles on physical, mental, and dietary wellness, Zenfit educates users on essential health topics, supporting their wellness journey.
final designs
final designs
Finally, I created high-fidelity wireframes that incorporate the feedback from usability testing and align with the established branding and design system. These detailed wireframes provide a clear and realistic representation of the app's interface.
Finally, I created high-fidelity wireframes that incorporate the feedback from usability testing and align with the established branding and design system. These detailed wireframes provide a clear and realistic representation of the app's interface.
USER CENTERED DESIGN PROCESS
01. RESEARCH
literature review
I have explored the increasing prevalence of non-communicable diseases and the importance of lifestyle changes like healthy eating and regular physical activity. The study highlights the barriers to adopting and sticking with these behaviors, as well as the facilitators that aid in adherence. The goal is to provide better insights for designing comprehensive digital interventions that support users in achieving long-term health goals.
Highlights
High Preference for Personalization
72% of users seek customizable workout and meal plans to align with personal health goals.
Educational Resources Influence Engagement
Over 65% of users value fitness apps with easily digestible content on physical, mental, and nutritional health.
Ease of Use Boosts Retention
Simple navigation and clear layout reduce drop-offs, especially for beginners adopting fitness routines.
competitive analysis
I have conducted a competitive analysis comparing three leading lifestyle apps: MyFitnessPal, Noom, and Fitbit. The analysis focuses on user interface, navigation, search functionality, and educational content to evaluate how well these apps support healthy lifestyles.
02. MODELING & ANALYSIS
affinity analysis
I conducted an affinity analysis based on the research findings, identifying key areas that can enhance adherence to diet, physical activity, and lifestyle behavior interventions. The analysis categorized suggestions into actionable themes for designing user-centered digital interventions.
03. DESIGN FOUNDATIONS
user persona & customer journey mapping (CJM)
I developed a user persona and Customer Journey Map (CJM) to gain insights into user motivations and behaviors related to maintaining a healthy lifestyle through food, activity, and knowledge. The user persona reflects a health-conscious individual focused on making informed choices, while the CJM outlines their journey from discovering the app to utilizing its features for tracking meals, exercises, and wellness information.
scenario building
In scenario building, I analyzed the insights to create a clear overview of user interactions, focusing on key use cases that highlight how users will navigate the app to monitor their food intake, activity levels, and access educational content for a healthier lifestyle.
04. DESIGN FRAMEWORK
features & functionalities
I prioritized the main features and functionalities of the app to address user pain points and needs identified through research. Key features include finding healthy recipes and meal plans, discovering workouts, customizing fitness and nutrition plans, and accessing educational resources to learn about healthy living. These functionalities aim to create a comprehensive approach to wellness.
information architecture & UX flows
Based on these prioritized features, I developed an Information Architecture (IA) and user experience (UX) flows that outline the main elements of the app. This framework ensures users can navigate the app intuitively, facilitating easy access to recipes, workouts, personalized plans, and learning resources that support a healthier lifestyle.
05. DESIGN DETAILS
low fidelity wireframes
I created low-fidelity wireframes to outline the app's basic layout and functionality, allowing for quick iterations and early feedback on the user experience.
usability testing
After developing the low-fidelity wireframes, I conducted usability testing to identify usability issues and refine the design based on user feedback, ensuring that the app meets user needs effectively.
design system
I have also developed a branding strategy and design system that encompass the app's visual identity, including typography, color schemes, and iconography. This cohesive branding approach ensures a consistent look and feel throughout the app, creating a recognizable identity that resonates with users and supports their journey toward a healthier lifestyle.
reflection
Working on Zenfit was an insightful journey that deepened my understanding of health and wellness challenges. The process emphasized the importance of user-centric design, personalization, and simplicity in digital health solutions. Through extensive research, iteration, and feedback, I honed my skills in tailoring features to address user needs while ensuring a seamless, engaging experience.
Learnings
Gained valuable insights into the health domain through comprehensive user research.
Conducted multiple iterations to refine features based on user feedback and needs.
Enhanced understanding of user behavior and preferences for a more tailored experience.
Future Considerations
Plan to incorporate more interactive challenges to boost user engagement.
Aim to improve community interaction features for enhanced support and motivation.
Expand the range of customizable plans to better align with diverse user preferences.